Gifts That Give Back: Supporting New Mums' Wellness with Your Purchases

By Hilary Metcalfe

When Anna and I founded The SABI, we didn’t just want to create beautiful products—we wanted to build a brand that stood for something bigger.

We both know what it feels like to struggle with our health, to feel dismissed, to search endlessly for real, nourishing solutions. I’ve spent years as a holistic nutritionist and product developer, focused on women’s hormonal health, because I know firsthand how deeply it impacts our bodies, minds, and daily lives. And for Anna, her journey through postpartum depression after her son was born shaped her commitment to creating products that truly support mothers—not just in their breastfeeding journey, but in their overall well-being.

That’s why, at The SABI, we believe that wellness isn’t just about what you buy—it’s about how those choices support women everywhere.

If you’re looking for a gift that not only nurtures a new mum but also supports women’s wellness, fair wages, and ethical business practices, this guide is for you. Here are some of the best UK-based brands and products that give back—because every purchase has the power to make a difference.

1. Herbal Support That Nurtures Mothers & the Planet

So many wellness products are mass-produced, over-processed, and filled with unnecessary additives. That’s why we created The SABI Breastfeeding Herbata—a 100% organic, loose-leaf herbal tea designed to nourish breastfeeding mothers while giving back to the planet.

Why It Gives Back:
✔ 100% plastic-free packaging = no microplastics in your tea or the environment
✔ Ethically sourced, organic ingredients = supporting sustainable farming practices
✔ Small-batch production = reducing waste and prioritising quality over quantity

Gift Idea: Pair it with a handmade ceramic mug from Emma Lacey to create a truly sustainable and supportive gift for a new mum.

2. Sustainable Loungewear That Supports Women’s Fair Wages

When you buy clothing, you’re not just paying for fabric—you’re supporting the hands that made it. Many fast-fashion maternity and loungewear brands rely on underpaid labour and synthetic materials that harm both people and the planet.

Best Ethical Loungewear Brands That Support Women:

• Boob Design – A women-owned company producing sustainable, nursing-friendly clothing with fair wages.

• Frugi – A UK-based, GOTS-certified organic brand that ensures ethical production and fair pay for women workers.

• Panda London – Specialises in bamboo-fabric loungewear that is biodegradable and made under ethical working conditions.

✔ Sustainably sourced materials
✔ Fair wages for women workers
✔ Breathable, soft, and perfect for postpartum comfort

Gift Idea: A nursing-friendly robe or wrap cardigan from Boob Design, paired with a box of organic, ethically sourced tea.

3. Skincare That Uplifts Women & Funds Social Impact

Postpartum skin deserves real, nourishing care—but so many skincare brands profit from women’s insecurities without giving back.

Best Skincare Brands That Support Women’s Wellness:

• The SABI Prebiotic Moisturiser – Created to restore postpartum skin health while prioritising sustainability, using clean, plant-based ingredients.

• UpCircle Beauty – A zero-waste, women-led brand that repurposes food by-products into high-performance skincare.

• Evolve Beauty – A small-batch skincare brand that ethically sources organic ingredients and funds women’s community initiatives.

✔ Natural, pregnancy- and postpartum-safe formulas
✔ Sustainable packaging & ethical production
✔ Supports female entrepreneurs & ethical trade

Gift Idea: A skincare bundle featuring a nourishing body cream, a face mist, and an upcycled facial scrub—because self-care should be sustainable, too.

4. Baby Essentials That Give Back

If you’re gifting a new mum something for her baby, choose brands that prioritise sustainability, ethical production, and charitable giving.

Best UK Baby Brands That Support Women & Sustainability:

• The Little Green Sheep – Organic baby bedding, sleepwear, and mattresses, all made sustainably.

• Kit & Kin – Eco-friendly biodegradable nappies that help fund maternal healthcare in developing countries.

• Baba+Boo – A UK-based reusable nappy brand that helps reduce plastic waste and promote sustainable parenting.

✔ Supports sustainable, ethical baby care
✔ Reduces waste & plastic pollution
✔ Funds maternal and child healthcare initiatives

Gift Idea: A baby starter set, including organic cotton baby clothes, plastic-free wipes, and biodegradable nappies—because every small choice makes a big impact.

5. Small Acts of Giving That Make a Big Difference

Not all gifts have to be physical products—some of the most meaningful ways to give back are through direct support and donations.

Charitable Initiatives That Support Women’s Wellness:

• Bloody Good Period – A UK-based organisation providing menstrual products to women in need.

• Tommy’s – A charity funding research and support for pregnancy loss and maternal health.

• Women’s Aid – Helping women and children escaping domestic abuse find safety and support.

✔ Provides direct aid to women in crisis
✔ Supports maternal health & wellness
✔ A meaningful way to honour a new mother’s journey

Gift Idea: A donation in a new mum’s name, along with a handwritten letter telling her how much she is valued and supported.

Every Purchase Is a Choice to Support Women

Every time we choose a sustainable, ethical brand, we’re making a statement:

✨ That women’s health and well-being matter
✨ That mothers deserve products made with care, not just profit in mind
✨ That small choices—like a nourishing tea, a handmade robe, or a donation—can create real impact

At The SABI, we built our brand on these values—because we believe that supporting women starts with the way we create, source, and share our products.

So, the next time you buy a gift for a new mum, ask yourself: Does this purchase help her thrive? Does it contribute to something bigger?

Because giving back to mothers is one of the greatest gifts we can give to the world.

HORMONAL & PROUD

Created as a brand to help women navigate the toughest moments in pregnancy, childbirth, postpartum — and practically every stage of life –– The SABI is changing the narrative around our hormones from one of taboo, embarrassment, and loneliness to awareness and even, pride. As more than a wellness brand, The SABI offers a carefully-crafted line of products to carry you through your hormonal journey, including rituals, supportive tools, and ancient herbal remedies that have been tested time and time again by women and now come backed by medicine. The SABI is a blend of science and nature conceived by women who have experienced the joys and deep struggles of bringing a child into the world, the pains of a heavy, difficult period, miscarriage, and difficulty conceiving.

We invite you to get to know your body and its cycles better –– to really understand what is going on inside. Learn to use your hormones to your advantage no matter your stage of life, and know that you can support and balance your hormone levels. We are here to help with the information, understanding and natural tools to support your body and the emotional process along with it.